Calling all denim lovers! Rokit has an exciting upcoming collaboration that’s right up your street.

Since its creation in 2007, Denim Premiere Vision has affirmed itself as a driving force for the international denim community, and the fashion-focused denim trade show is about to land right here in London.

The last edition of Denim PV brought together 80 exhibitors and around 2,000 visitors. The show held its first edition of 2018 back in May the Parc Floral de Paris, and is now heading for its next chapter in London at the Old Truman Brewery on Brick Lane.

This year Denim PV has had a huge makeover and will now feature a programme of content such as talks, workshops and seminars to discuss challenges facing the industry.

From this year onwards the show will also now become a roving international platform dedicated to contemporary denim for fashion brands. After this year’s London edition, Denim PV will travel across Europe in future years, being organised alternately in Paris, the global capital of fashion, and in a European city with a strong fashion influence. This reinvention of the show aims to encourage proximity with fashion and design markets while offering the sector new sources of inspiration.

The Shoreditch show, from December 5-6 will feature 87 of the best denim mills from 16 different countries, all selected by a committee of professionals. They represent the entire denim supply chain, with exhibitors including weavers, garment manufacturers, technology specialists and denim washers and finishers.

The two-day event is FREE to get in, all you have to do is sign up here! You can also see the entire event programme here.

Since sustainable fashion is at the core of our ethos as a brand, here at Rokit we are big fans of the fact that Day 2 of the event is completely dedicated to eco-creation, aiming to highlight sustainable, responsible production initiatives with its exhibitors.

Also on day 2, Denim PV’s Smart Creation Area will showcase a library of the latest products and innovations in sustainable denim fabrics and accessories, plus a wardrobe of responsibly-produced outfits by world-leading denim brands.

There are also a number of Smart Talks, with over 20 thought leaders and product developers discussing the latest in environmentally-conscious denim making methods covering the total supply chain.

Since the London event is only around the corner from our Brick Lane stores, we’re super excited to announce our collaboration with Denim PV!

We’re offering all ticket holders a cool 20% off in our stores on the 5th and 6th of December while the event is taking place!

If you’re a lover of all things denim then this is an unmissable event, especially for those of you with an eye for fashion design, and remember it’s FREE!

Keep an eye on our Instagram and in stores for all sorts of denim-related fun stuff in the run up to the show  – we’ll all be dressing up in our favourite denim pieces, even down to our window mannequins!

Here at Rokit we pride ourselves on our online denim collection. From Levi’s Big E and selvedge jeans, to designer brands and rare customised pieces, we’ve got you covered no matter your style or price range. To get into the spirit, we threw together a little edit of some of our best denim pieces. Just click the products below to shop now!

Vintage Dark Blue Navy 1960s 60s Rare Levis Big E Denim Trucker Jacket Vintage 70s Levis Levis Big E White Tab Pale Blue Denim Jacket Levis Blue Rinse Type 3 Big E Trucker Denim Jacket With Distressed Collar

Vintage 60s 1960s Levis Big E Indigo Clown Face Customised Denim Jacket Vintage Platinum Fubu Fat Albert Back Patch Dark Navy Denim Jacket Clot Levi's Indigo Nevada Trucker Denim Jacket Distressed With Holes

80s 1980s Wrangler High Waisted Turquoise Teal Green Denim Jeans Waist 28 70s 1970s Navy Blue Levi's Bay City Rollers High Waisted Flared Jeans 1980s 80s Levi's 501 Blue Denim Patchwork Customised Floral Selvedge Jeans Waist 28

70s 1970s Vintage Great Western Garment Company Denim Navy Blue Trucker Jacket Vintage 1980s 80s Wrangler Blanket Lined Blue Denim Stormrider Jacket 90s Tommy Hilfiger Blue Green Red Zip Up Jean Jacket With Back Logo

90s Blue Denim Cowboy Boots With Brown Gold Contrast Embroidery Stitching And Sequins 80s 1980s Blue Denim Rodeo Drive Waist Tie Cowgirl Shirt 70s 1970s Denim Patchwork Maxi Wrap High Waisted Skirt