Icon Focus: Keith Richards

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Icon Focus: Keith Richards

Keith Richards, we salute you! A force to be reckoned with in music and style, Keef is one of the world's most talented guitarists, and has serious style to boot. Rebellious, debauched and masterfully flamboyant, he's up there with Jimi Hendrix and Jim Morrison as the ultimate archetype for rock 'n' roll style.

Part androgyny, part pirate, his look embodies the hedonistic rock lifestyle (we wouldn't expect anything less from the most notorious member of the Rolling Stones). From fur coats and opulent silk shirts, to kohl-rimmed eyes, bandanas and oversized hats, Keith's outfits are thrown together in a dishevelled manner with plenty of swagger to boot - proof if we ever needed it that style is not about what you wear, but about how you wear it.

If we had to choose a favourite aspect of his style, it would be his jewellery. The mess of necklaces, the silver skull ring, the ear hoops; they all come together to ooze a kind of gypsy-come-pirate cool, which even inspired Johnny Depp's portrayal of Captain Jack Sparrow in Pirates Of The Caribbean. Fast forward to 2015, and a 70-year-old Keith hasn't wavered one bit on the style front - proving the old adage, 'if it ain't broke, don't fix it!.

SHOP 60'S CLOTHING!

SHOP 70'S CLOTHING!