Icon Focus: David Bowie

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It's hard to image a world before Bowie (or B.B. as we're calling it), but when he burst onto the scene in the late '60s, his wild, androgynous style changed the face of rock and roll forever. From Ziggy Stardust and Aladdin Sane, to the Thin White Duke - his self-inventions have inspired countless trends, not least pastel 80s clothes and 70s glam, and have made him a constant muse for designers over the years (Hedi Slimane, we're looking at you). In fact, so respected is his dress sense that last year the Victoria & Albert museum paid homage to his style with a retrospective. Pretty good going for a man who's always said he isn't interested in fashion.

Ooh Fashion!

Bowie was a bold dresser from the offset - sporting a dress on the cover of his 1970 album The Man Who Sold The World. Also known as 'Hippie Bowie', this early period of his career saw him dressed in flamboyant folk-style fashions, from billowing shirts to wide-legged trousers. His constantly evolving look only got wilder over the years, earning him a legacy as rock's greatest chameleon and a style trailblazer.

Over five decades, his career has seen him dramatically evolve from hippie folkster, glam god and soul king, to pared-back Berliner, New Romantic and Neo-Classicist. His get-ups were some of the most exciting that rock had ever seen, and have cemented his legacy as a figure who not only revolutionised how rock sounded, but how it looked too.


What sets Bowie apart from other icons of the time is that he was constantly pushing the boundaries - whether it was shaving off his brows or donning eye patches and lightening flash make-up. Having changed his look more than any other musician in history, the idea of transformation is central to his style; he wears his look like a second skin, and then drops it in the blink of an eye!

Surely the greatest thing about Bowie's style though, is that it's still as arresting today as it was back then. From the metallic bodysuits and star man leotards of the early '70s, to the sharp-shouldered suits of his Thin White Duke days, there's a lingering fascination with his flamboyant style - and this lasting appeal is what ensures his ongoing legacy. His outfits have not only shaped fashion history, they've seeped into the fabric of mainstream culture too - making Bowie's style inseparable from rock and roll's image.

Authentic Bowie Fashion, 80s Clothes And More

You know the drill by now. If you want to get your Bowie on, you need to head to Rokit. Our collection of 80s clothes, 70s garms and 60s Mod clothing will ensure you'll capture the essence of Bowie whatever your style. Head over to our online shop to see the range.